Corporate events – do they make you want to pack your bags and get a good spot early? Or do they fill you with the unique dread that comes with the realization that you need to make sure all your employees are having a fun and productive day?
In any case, it can be tricky to create the right balance, where events are both informative and interesting enough to make them worthwhile. As such, here are a few tips to make sure your event stays on the right track.
Table of Contents
Location
The location of your corporate event is vital. Geographically speaking, you want to hold it somewhere that is relatively easy for your guests to commute to in order to ensure high attendance. Furthermore, it also needs to be appropriate to your sector and needs.
For example, holding an event in a luxurious lakeside mansion may sound ideal, but if you require fast internet speeds for presentations, it may not be particularly conducive to your day. On the other hand, should your event be more about socializing, with little need for secure internet, a lakeside mansion will certainly add the wow factor while your guests enjoy relaxing together.
For some, a more metropolitan venue will better fit their company identity, and many museums and historical buildings offer corporate event space at competitive prices.
Give Plenty of Notice
Life is busy – everyone knows that. Ensuring your corporate event is successful very much depends on who can attend. Giving your guests plenty of notice is a very simple but effective way to make sure the knowledge to be shared on the day reaches as many people as it possibly can, thus increasing the potential for productivity and company growth moving forwards.
Food
One of the main ingredients in a successful day is ensuring that your guests are amply fed and watered. Companies that specialize in corporate catering are geared towards providing this service exclusively for your event, whether this includes a sumptuous buffet or a luxurious sit-down meal of several courses. This ensures your guests have lots of time to unwind while getting to know one another or indeed socialize if they are already coworkers or business partners.
Many of these companies also provide beverages, including personalized touches such as cocktail or ice bars to make the evening extra special.
Guest Speakers
Whatever your industry, securing speakers that your guests are excited to listen to is one sure-fire way to make sure your event is well attended. A lot of the time, this will depend somewhat on your budget. However, having well-known names in your industry impart their knowledge and wisdom to your guests will no doubt mean that people will want to come. Plus, having an important guest speaker may also lead to the event becoming a catalyst for more productivity in your company.
Conclusion
Running a successful corporate event can seem daunting to begin with. Still, by following these simple steps and ensuring you have the basics in place, it is fairly easy to make sure your guests enjoy themselves, your aims for the day are achieved – whether they be a focus on imparting new strategies or knowledge of new interventions – and your guests get the chance to socialize with one another and enjoy the experience.
